Global Afrobeats superstar, Rema has finally released his long awaited new single ‘Baby (Is it a crime)’. On the 9th November 2024, the ‘Calm Down’ singer gave his fans an exciting teaser of the new single. The 1 minute and 20 seconds snippet went viral and is currently on 28 million views on Rema’s X and also 8.6 million views on his Instagram. As a result of this viral video, fans have been commenting their anticipation to hear the full song and pleading for a release date.
The wait was finally over when Rema announced on the 5th February 2025 that he will be giving his fans double releases, by releasing both the audio and the music video on the 7th February 2025. ‘Baby (is it a crime)’ samples Sade’s iconic song ‘Is it a crime?’. Within the song, the “Dumbei” singer highlights his effortless creativity and versatility. He marries both the melodic sounds of RNB and bouncy rhythms of Afrobeats. The song explores themes of love and romance. In addition to this, the music video has a nostalgic early Y2K feel and portrays a beautiful love story. ‘Baby (is it a crime)’ music video currently has over 1.5 million views on YouTube and over 3.4 million streams on Spotify.
The 23 year old has proven within his career the ability to explore new sounds and mastering the art of blending this into Afrobeats. ‘Baby- is it a crime’ could be the beginning of the 2025 Afrobeats race for the best single of the year. At the Beat London, we are beyond ready to see what else Rema has under his sleeves.
